By J.D. Daunt.
Managing supply and demand will be an ongoing challenge for businesses, particularly for many of last year’s most sought-after items, the pendulum has swung the other way.
The stresses of the pandemic over the past year affected daily life in many ways. Perhaps the most unexpected ones were the impacts on consumers’ ability to purchase the products they needed. No one will quickly forget the bare shelves in the toilet paper and paper towel aisles, and of course, the ongoing need for hand sanitizer.
This level of demand on the markets may have been unprecedented, but it’s also not over. Many indicators are predicting that what we saw in the past 12 months is what we’ll continue to see in the next 12 months — volatility.