Retailers have reached out to potential customers earlier in the year, ahead of the traditional shopping period, spent more on paid search, and competed heavily on price. That price competition, according to analysis from Susquehanna International Group, (SIG) may have been a little too good.
While some retailers and shoppers deal with the unenviable out of stock situation, another group of buyers and sellers are working on restocking their shelves as quickly as possible. In yet another instance of attempting to tie a brand name to a holiday shopping day, e.g. Black Friday, Cyber Monday, there is a Restock Tuesday according to Liquidation.com.